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Sandeep Ahirwar,
Prakash Ahirwar,
Aakash Tomar,
- Assistant Professor, Department of Management, Infinity Management & Engineering college, Sagar, Rajiv Gandhi Prodhyogiki, Bhopal, India
- Assistant Professor, Department of Management, Infinity Management & Engineering college, Sagar, Rajiv Gandhi Prodhyogiki, Bhopal, India
- Assistant Professor, Department of Management, Infinity Management & Engineering college, Sagar, Rajiv Gandhi Prodhyogiki, Bhopal, India
Abstract
The goal of Total Quality Management (TQM) is to improve production performance and customer satisfaction by adopting systematic, organization-wide quality improvement practices. TQM places a strong emphasis on all staff members being involved with ongoing process, product, and enhancement efforts. This paper explores the relationship between TQM practices, production performance, and customer satisfaction in modern businesses. Through a review of literature and case studies, the research highlights how TQM’s core principles—such as customer focus, leadership commitment, employee involvement, and data-driven decision-making—contribute to achieving business excellence. The paper concludes that integrating TQM into the organizational culture can enhance both operational efficiency and customer loyalty, leading to sustainable competitive advantage.
Keywords: Total Quality Management (TQM), customer satisfaction, production performance, quality improvement, business excellence
[This article belongs to Journal of Production Research & Management (joprm)]
Sandeep Ahirwar, Prakash Ahirwar, Aakash Tomar. Enhancing Customer Operational Efficiency & Customer Experience by using Total Quality Management. Journal of Production Research & Management. 2024; 14(03):-.
Sandeep Ahirwar, Prakash Ahirwar, Aakash Tomar. Enhancing Customer Operational Efficiency & Customer Experience by using Total Quality Management. Journal of Production Research & Management. 2024; 14(03):-. Available from: https://journals.stmjournals.com/joprm/article=2024/view=185140
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Journal of Production Research & Management
Volume | 14 |
Issue | 03 |
Received | 16/11/2024 |
Accepted | 22/11/2024 |
Published | 23/11/2024 |