
Jogen Sharma,
- Library Executive, Management Development Institute Murshidabad, , India
Abstract document.addEventListener(‘DOMContentLoaded’,function(){frmFrontForm.scrollToID(‘frm_container_abs_121882’);});Edit Abstract & Keyword
Traditionally viewed as repositories of books, libraries are now evolving into dynamic community hubs. But even with this change, many libraries are dealing with a drop in patronage in a world that is becoming more digital.libraries face declining user engagement in an increasingly digital world. This research investigates effective strategies to revitalise library engagement and ensure its enduring relevance. Drawing from professional experience in an educational institution’s library, it is observed that students increasingly prefer online search engines over physical library visits, leading to a decline in the usage of valuable resources, including rare and expensive books. Physical books with more authentic information can help users learn or know more about all users. So we can try to share more relevant information with the required students and make them happy to use the library. We library professionals should have a positive attitude with a smile on our faces, including deep knowledge about the resources in the library, so we can properly guide students or users. This study explores user motivations, assesses library practices, and proposes evidence-based strategies to enhance user engagement. The findings will offer actionable insights for libraries to adapt to changing user behaviours, create inviting environments, and leverage modern technologies. By addressing user needs and fostering a vibrant community around libraries, this research seeks to empower these institutions to thrive in the digital age and continue serving as essential centres for learning, discovery, and connection.
Keywords: Academic library, digital library, library professionals, library users
[This article belongs to International Journal of Sustainability (ijsu)]
Jogen Sharma. Strategies for Increasing User Engagement in Academic Libraries. International Journal of Sustainability. 2024; 01(02):1-5.
Jogen Sharma. Strategies for Increasing User Engagement in Academic Libraries. International Journal of Sustainability. 2024; 01(02):1-5. Available from: https://journals.stmjournals.com/ijsu/article=2024/view=0
References
document.addEventListener(‘DOMContentLoaded’,function(){frmFrontForm.scrollToID(‘frm_container_ref_121882’);});Edit
- Farmer, L., & Stricevic, I. (2011). Using research to promote literacy and reading in libraries: Guidelines for librarians 125, 28p. https://www.ifla.org/files/assets/hq/publications/professional-report/125.pdf
- Author, N. (2013, January 22). Part 4: What people want from their libraries. Pew Research Center: Internet, Science & Tech. Retrieved December 1, 2022, from https://www.pewresearch.org/internet/2013/01/22/part-4-what-people-want-from-their-libraries/
- Library as a resource centre. (2013, August). [English]. Central Board of Secondary Education. https://cbseacademic.nic.in/web_material/publication/cbse/25LibraryasaResourceCentre.pdf
- Sharma, Jogen. (2022). The Development of Digital Services in Libraries : Challenges and Possibilities.
- Sharma, J (2016). Role of Public Library to growing Digital Literacy in our society; International Research Journal of Multidisciplinary Science & Technology. Vol. 1, Issue 6 (pp 6-8, ISSN: 2455930X)
- Sharma, J. (2022). The Development of Digital Services in Libraries: Challenges and Possibilities: Integrating ICT in Library Management: Ess Ess Publications, India. ISBN: 9789392594090
- Sharma, J. (2022). Artificial Intelligence use in Libraries. In Modern libraries: recent trends, challenges & opportunities (pp. 153–164). Creative Books / Goa University. ISBN: 9788195409518
- Sharma, J. (2022). Various important actions Indian libraries are taking during lockdown due to COVID-19 (Vol. 8, Issue 11, pp.454 – 459). International Journal of Innovative Research in Technology
- Sharma, J. (2022). Innovation Technologies in the Library: New Opportunities to the Librarian and the Library: Library and beyond the covid-19 pandemic (pp.33-44), Kuntal Books (New Delhi), ISBN: 9789391908874
- A, Y. T., Kumar, A., & Ihejirika, K. T. (2023). More user engagement, better for libraries: Proposing a framework for social Media integration in libraries. Information Development. https://doi.org/10.1177/02666669231191074
- Abram, S., & Cromity, J. (2013). Collaboration: The Strategic Core of 21 Century Library Strategies. New Review of Information Networking, 18(1), 40–50. https://doi.org/10.1080/13614576.2013.785309
- Alkhaldi, G., Hamilton, F. L., Lau, R., Webster, R., Michie, S., & Murray, E. (2015). The Effectiveness of Technology-Based Strategies to Promote Engagement With Digital Interventions: A Systematic Review Protocol. JMIR Research Protocols, 4(2), e47. https://doi.org/10.2196/resprot.3990
- Blackburn, F. (2014). An Example of Community Engagement: Libraries ACT and the ACT Aboriginal and Torres Strait Islander Communities. Australian Academic & Research Libraries, 45(2), 121–138. https://doi.org/10.1080/00048623.2014.908497
- Buczynski, J. A. (2008). Libraries Begin to Engage Their Menacing Mobile Phone Hordes Without Shhhhh! Internet Reference Services Quarterly, 13(2–3), 261–269. https://doi.org/10.1080/10875300802103916
- Del Mar Prados Gallardo, M. (2013). Improving Research Through User Engagement. International Journal of Educational Psychology, 2(1), 105–107. https://doi.org/10.4471/ijep.2013.20
- Gruss, R., Abrahams, A., Song, Y., Berry, D., & Al‐Daihani, S. M. (2019). Community building as an effective user engagement strategy: A case study in academic libraries. Journal of the Association for Information Science and Technology, 71(2), 208–220. https://doi.org/10.1002/asi.24218
- Joo, S., Choi, N., & Baek, T. H. (2018). Library marketing via social media. Online Information Review, 42(6), 940–955. https://doi.org/10.1108/oir-10-2017-0288
- Kendrick, T. (2021). Identifying value and segmentation. 55–68. https://doi.org/10.29085/9781783303854.006
- Macgowan, M. J. (2003). Increasing Engagement in Groups: A Measurement Based Approach. Social Work With Groups, 26(1), 5–28. https://doi.org/10.1300/j009v26n01_02
- Massis, B. (2018). The user experience (UX) in libraries. Information and Learning Sciences, 119(3/4), 241–244. https://doi.org/10.1108/ils-12-2017-0132
- Meena, A. K. (2024). Information Literacy Programs: Assessing Effectiveness and User Engagement in Academic Libraries. Journal of Global Research in Education and Social Science, 18(1), 1–8. https://doi.org/10.56557/jogress/2024/v18i18544
- Miller, L. N. (2018). University Community Engagement and the Strategic Planning Process. Evidence Based Library and Information Practice, 13(1), 4–17. https://doi.org/10.18438/eblip29351
- Peacemaker, B., & Heinze, J. S. (2015). Moving Users, Moving Results: Exploring Customer Engagement for Deeper Relationships. College & Undergraduate Libraries, 22(3–4), 261–272. https://doi.org/10.1080/10691316.2015.1081084
- Shapiro, S. D. (2015). Engaging a Wider Community: The Academic Library as a Center for Creativity, Discovery, and Collaboration. New Review of Academic Librarianship, 22(1), 24–42. https://doi.org/10.1080/13614533.2015.1087412
- Webb, K. M., Schaller, M. A., & Hunley, S. A. (2008). Measuring Library Space Use and Preferences: Charting a Path Toward Increased Engagement. Portal Libraries and the Academy, 8(4), 407–422. https://doi.org/10.1353/pla.0.0014
- Wilk, M., Garcia, G., Frenkel, M., & Anderberg, L. (2019). The Power of Communication: Increasing Patron Engagement through Outreach and Assessment. Science & Technology Libraries, 38(4), 398–419. https://doi.org/10.1080/0194262x.2019.1659210
- Zou, H., Chen, H. M., & Dey, S. (2015a). Understanding Library User Engagement Strategies through Large-Scale Twitter Analysis. https://doi.org/10.1109/bigdataservice.2015.31
- Zou, H., Chen, H. M., & Dey, S. (2015b). Exploring user engagement strategies and their impacts with social media mining: the case of public libraries. Journal of Management Analytics, 2(4), 295–313. https://doi.org/10.1080/23270012.2015.1100969
- Ayre, L. (2014). Using Technology to Increase Community Engagement. Collaborative Librarianship, 6(2), 94–95. https://doi.org/10.29087/2014.6.2.07
| Volume | 01 |
| Issue | 02 |
| Received | 28/09/2024 |
| Accepted | 10/10/2024 |
| Published | 11/10/2024 |

