A Correlational Study to Assess the Effect of Social Media Engagement on Body Image Among Adolescents in Selected School, Haryana, India

Year : 2025 | Volume : 03 | Issue : 02 | Page : 46 64
    By

    Anjali Samson,

  • Vikas Sharma,

  1. Nursing Tutor, Department of Mental Health Nursing, Maharaja Agrasen College of Nursing, Haryana, India
  2. Assistant Professor, School of Liberal Arts and Management, Dit University, Haryana, India

Abstract

Social media has become an undeniable force in shaping modern social interactions, particularly among adolescents. Social media platforms are often criticized for perpetuating unattainable beauty ideals. These platforms frequently showcase images highlighting slimness, youth, and flawless skin, often manipulated by filters, photo editing tools, or even cosmetic surgery. These portrayals of “ideal” beauty can distort adolescents’ sense of themselves, leading to increased body dissatisfaction. Objectives of the study were: (i) To assess social media engagement among adolescents, (ii) To assess the body image among adolescents, (iii) To find a correlation between social media engagement and its effect on body image among adolescents, and (iv) To find out the association between social media engagement and body image among adolescents and selected demographic variables. Method: The research method chosen for this study was quantitative. A sample of 300 adolescents (ages 13–19 years), in the selective school in Haryana, was selected by purposive sampling technique. Standardized questionnaire social media engagement scale (SMES-A), and Body Image Scale were used for data collection; Descriptive and inferential statistics were used for data analysis; and IBM SPSS version 28.0 was employed to calculate reliability and correlation coefficients. Result And Conclusion: The results revealed that 100% of adolescents reported using social media, with 57% using it daily and 39.33% using it hourly. Instagram (34%) and YouTube (32.66%) were the most popular platforms. The primary reasons for using social media included following celebrities (68.33%) and staying in touch with friends and family (23.33%). A weak positive correlation (r=0.133) was found between social media use and body image, regarding body image, approximately 115 participants (38.33%) reported dissatisfaction with their appearance, while 151 (50.33%) expressed concern about the abundance of body hair. Additionally, 192 adolescents (64%) wished they looked like celebrities, models, or athletes. The study found significant associations between body image and factors such as religion, income, residence, hobbies, and frequency of social media use. These findings suggest that while social media influences body image to some extent, other personal and demographic factors contribute more significantly.

Keywords: Correlational study, assess, effects, social media engagement, body image, adolescents

[This article belongs to International Journal of Community Health Nursing And Practices ]

How to cite this article:
Anjali Samson, Vikas Sharma. A Correlational Study to Assess the Effect of Social Media Engagement on Body Image Among Adolescents in Selected School, Haryana, India. International Journal of Community Health Nursing And Practices. 2025; 03(02):46-64.
How to cite this URL:
Anjali Samson, Vikas Sharma. A Correlational Study to Assess the Effect of Social Media Engagement on Body Image Among Adolescents in Selected School, Haryana, India. International Journal of Community Health Nursing And Practices. 2025; 03(02):46-64. Available from: https://journals.stmjournals.com/ijchnp/article=2025/view=235007


References

  1. Huang Q, Peng W, Ahn S. When media become the mirror: A meta- analysis on media and body image. Media Psychol. 2021; 24(4): 437–489. https://doi.org/10.1080/15213269.2020.1737545
  2. Olanrewaju AST, Hossain MA, Whiteside N, Mercieca Social media and entrepreneurship research: A literature review. Int J Inf Manage. 2020; 50: 90–110.https://doi.org/10.1016/j.ijinfomgt.2019.05.011
  3. Grogan Body image: Understanding body dissatisfaction in men, women, and children. 2nd Edn. Routledge/Taylor & Francis Group; 2008.
  4. Sukamto M, Hamidah H, Fajrianthi “Can I look like her?”: Body image of adolescent girls who use social media. Makara Human Behavior Studies in Asia (Makara Hubs-Asia). 2019; 23(1): 60–66.https://doi.org/10.7454/hubs.asia.1120519
  5. Ganesan S, Ravishankar S, Ramalingam Are body image issues affecting our adolescents? A cross-sectional study among college-going adolescent girls. Indian J Community Med. 2018; 43(Suppl1): S42–S46.https://doi.org/10.4103/ijcm.IJCM_62_18
  6. Kothandapani K, Pitchai S, Sankar A survey on social media addiction and its impact on attention for teen aged students. Int J Innov Res Technol. 2021; 7(8): 264–268. ISSN: 2349-6002.
  7. Vasudeva Body image dissatisfaction in the youth of India: And the effects on self-esteem. Int JIndian Psychol. 2021; 9(3): 608–614. DOI: 10.25215/0903.058
  8. Zhu The influence of social media on adolescent body image ideals: A study of middle school students in Guangzhou-Foshan, China. Adv Appl Sociol. 2023; 13(8): 138038. https://doi.org/10.4236/ aasoci.2023.138038
  9. Jiotsa B, Naccache B, et al. Social media use and body image disorders: Association between frequency of comparing one‘s own physical appearance to that of people being followed on social media and body dissatisfaction and drive for thinness. Int J Environ Res Public Health. 2021; 18(6): https://doi.org/10.3390/ijerph18062880
  10. Khosla Exploring the Influence of Social Media on Body Image: A Study on Adolescent Girls. Int J Indian Psychol. 2024; 12(1): 1112–1124. DIP:18.01.104.20241201, DOI:10.25215/1201.104

Regular Issue Subscription Original Research
Volume 03
Issue 02
Received 19/08/2025
Accepted 11/09/2025
Published 21/09/2025
Publication Time 33 Days


Login


My IP

PlumX Metrics