Associate Editor in Chief’s Profile

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Prof. MD. SHAHNAWAZ ABDIN

Designation : Professor

Affiliation : SMBS, JAMIA HAMDARD, NEW DELHI DELHI, India, 110070

Expertise: Commerce and Business Management

Institution Profile Link : https://jamiahamdard.edu/Department/Department_FacultyProfile.aspx?nID=ccco&nDeptID=mg

Offical Email :

Role: Associate Editor in Chief

Journal: NOLEGEIN Journal of Advertising and Brand Management

About Me

Professor in Management at
SMBS, JAMIA HAMDARD, NEW DELHI, DELHI, India
My expertise are Commerce and Business Management


Recent Publications

  1. Abdin, M.S., 2020. A study to identify and profile consumer segments in the mobile telecommunication services market.
  2. Abdin, M.S., 2022. Consumer perception and purchase intention for green consumer durable products: An analytical study. In Geo-economic perspectives in the global environment (pp. 171-183). Routledge India.
  3. Shweta, Ms, and Md Shahnawaz Abdin. “AN ANALYTICAL STUDY OF THE FACTORS AFFECTING CONSUMERS’PERCEPTION TOWARDS GREEN CONSUMER DURABLE PRODUCTS IN DELHI.” Master’s thesis, University of Delhi, Delhi, India (2022): 1-16.
  4. Consumer Perception Towards Organic Food Products in India