Evaluating TRIZ Methodology in the Conceptual Design Phase of Industrial Products

Year : 2025 | Volume : 03 | Issue : 02 | Page : 27 32
    By

    Aditya Sahu,

  1. Student, Department of Mechanical Engineering (J.E.C.), Jabalpur Engineering College Ranjhi, Madhya Pradesh, India

Abstract

The Theory of Inventive Problem Solving (TRIZ) has emerged as a powerful systematic innovation methodology that enhances creativity and problem-solving efficiency in engineering design. This paper evaluates the application of TRIZ during the conceptual design phase of industrial products, where early-stage decisions critically influence functionality, cost, sustainability, and market competitiveness. TRIZ provides designers with structured tools—such as the 40 Inventive Principles, Contradiction Matrix, Su-Field Analysis, and Trends of Technological Evolution—that help identify and overcome technical contradictions without relying solely on intuitive brainstorming. By analyzing how these tools guide designers toward breakthrough concepts, this study highlights their relevance in accelerating ideation, reducing design risks, and fostering innovative alternatives. The evaluation draws on case studies from mechanical, electrical, and consumer product industries, demonstrating how TRIZ supports designers in systematically generating feasible solutions, minimizing trade-offs, and improving product performance. The methodology is particularly valuable for addressing complex engineering contradictions, enabling teams to foresee potential design limitations and integrate solutions aligned with technological evolution. Furthermore, TRIZ enhances collaborative decision-making by establishing a common innovation language among multidisciplinary teams. Overall, the study concludes that TRIZ significantly strengthens the conceptual design phase by promoting structured creativity, reducing development time, and improving solution novelty. Integrating TRIZ into early design workflows not only enhances product innovation potential but also contributes to sustainable and cost-effective engineering outcomes. This evaluation underscores the importance of adopting TRIZ as a strategic tool for industries seeking to remain competitive in an increasingly innovation-driven market.

Keywords: TRIZ methodology, inventive problem solving, conceptual design, industrial product development, contradiction matrix, technological evolution trends, engineering innovation, systematic design tools.

[This article belongs to International Journal of Industrial and Product Design Engineering ]

How to cite this article:
Aditya Sahu. Evaluating TRIZ Methodology in the Conceptual Design Phase of Industrial Products. International Journal of Industrial and Product Design Engineering. 2025; 03(02):27-32.
How to cite this URL:
Aditya Sahu. Evaluating TRIZ Methodology in the Conceptual Design Phase of Industrial Products. International Journal of Industrial and Product Design Engineering. 2025; 03(02):27-32. Available from: https://journals.stmjournals.com/ijipde/article=2025/view=235264


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Regular Issue Subscription Review Article
Volume 03
Issue 02
Received 11/12/2025
Accepted 14/12/2025
Published 27/12/2025
Publication Time 16 Days


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