Strategic Management Practices in the Digital Economy

Year : 2024 | Volume :11 | Issue : 02 | Page : –
By

N. Devaram

Menaka

S.M.Hardika

  1. Assistant Professor Department of Commerce, KG College of Arts and Science, Coimbatore Tamil Nadu India
  2. Assistant Professor Department of Commerce, KG College of Arts and Science, Coimbatore Tamil Nadu India
  3. Student Department of Commerce, KG College of Arts and Science, Coimbatore Tamil Nadu India

Abstract

The study examines the symbiotic relationship between contemporary strategic approaches and the evolving landscape of the digital era. During unprecedented technological advancements, organizations grapple with the imperative to align their strategic management practices with the demands of the digital economy. This study navigates the multifaceted dimensions of strategic planning, emphasizing the critical role of digital transformation in shaping organizational trajectories. By weaving through case studies of exemplary digital strategies, the paper uncovers actionable insights and tangible outcomes achieved by organizations navigating this transformative terrain. The exploration extends to the evolving dynamics of competitive advantage, dissecting how organizations leverage digital tools to gain and sustain a competitive edge. In doing so, the paper grapples with the challenges inherent in implementing digital strategies, encompassing cybersecurity concerns, talent acquisition, and the ethical considerations of the digital realm. The dawn of the digital economy has ushered in an era of unparalleled transformation, reshaping the fundamental fabric of businesses across industries. In this landscape of constant innovation and disruption, the efficacy of strategic management practices becomes paramount. This research paper embarks on a comprehensive exploration of “Strategic Management Practices in the Digital Economy,” unraveling the intricate interplay between traditional strategic frameworks and the dynamic forces of digitalization in Education and Telecommunication Sector.

Keywords: Multifaceted, Transformative, Economy, Efficacy, Education sector, Telecommunication sector.

[This article belongs to E-Commerce for Future & Trends(ecft)]

How to cite this article: N. Devaram, Menaka, S.M.Hardika. Strategic Management Practices in the Digital Economy. E-Commerce for Future & Trends. 2024; 11(02):-.
How to cite this URL: N. Devaram, Menaka, S.M.Hardika. Strategic Management Practices in the Digital Economy. E-Commerce for Future & Trends. 2024; 11(02):-. Available from: https://journals.stmjournals.com/ecft/article=2024/view=152742

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Regular Issue Subscription Review Article
Volume 11
Issue 02
Received February 16, 2024
Accepted April 27, 2024
Published July 2, 2024